There are multiple tools and platforms that can be used to create a blogging platform or website, which run the full spectrum from completely bespoke software to using off-the-shelf, fully managed platforms for everything. Learn what headless CMS platforms are and why they can be useful.
Conversions are the lifeblood of marketing on the web. Attracting traffic to your website or app is always desirable, but the real goal is in increasing the conversion rate. Content-as-a-service (CaaS) is a relatively new concept that has grown in popularity in recent years that can help provide an edge to improve conversion rates. Read on to learn all about CaaS.
Tracking your sales progress is an essential part of building and refining your strategy. But, sales managers and reps can become overwhelmed with the amount of data available, so it’s important to know how, when and which figures to track. Using a sales management software is extremely helpful as it keeps your data organized, automates your performance tracking, and highlights areas of success or areas that may need improvement.
Because your enterprise is reaching a larger audience and operating on a wider scale, you may want to consider a headless CMS that can store your data in a single hub, distribute content across multiple channels and provide the flexibility of a headless network to allow for greater customization.
Creating compelling digital experiences is challenging at best if you’re using a CMS that revolves around the web page paradigm. Where relevance is imperative, a monolithic approach to digital experience is not getting the job done. You likely feel the strain of a lack of flex.ability and own.ability your team needs to provide experiences that captivate attention and motivate buyer momentum to advances deals.
In today’s world, using a CMS that can handle large amounts of content and deploy that content across multiple channels is imperative. As more people turn to the cloud for data storage, CMS platforms that are cloud-based or cloud-native are becoming increasingly popular.